When I first saw the huge
poster of the Sketchers version of "TOMS"shoes, it was so shocking to me
how low Sketchers is willing to go to rip of other brands. My first
memory of Sketchers ripping off another brand was when my mom came home
from the store with my new shoes for the first day of sixth grade. They
were shiny, white shoes with a sparkling, blue sideways "S" on the side.
Little did I know when I entered the packed halls of middle school that
my shoes were an Adidas knock off and the "S" was supposed to be the
classic three stripes. Since then, you can compare almost every
Sketchers shoe with one of another shoe company. However, to me TOMS was
never just "another shoe company." They have started a social movement
to get shoes to children in developing nations with the one for one
campaign and even expanded to sunglasses. TOMS WEBSITE.
Sketchers has not only knocked of the style of the shoes, but the
philanthropy concept as well. I understand giving shoes to a child in
need is for a good cause no matter who you buy them from... but couldn't
we have tried to be a little more creative. I mean really, Bobs?
No comments:
Post a Comment